1. What was your "word" and it's meaning?
Inferno: hell; the infernal regions
2. How does your logo use: shapes, values, colors, common experiences or symbols to express the meaning of the word?
The eye is made of a series of ovals, each with a gradient fill. The inside of the eye depicts flaming skulls which very much so relate to "inferno." It is almost as though the eye is looking in the direction of hell or is becoming hell like.
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